Ep. 77 – How to Grow Your Side Hustle

Tips and real world examples to start and then grow your side hustle.

How to start or grow your side hustle:

What problem are you trying to solve? What you want may not be what your customer wants.
Niche down. Then go farther and niche down even more (sub-niche) to be the expert in that space. Like John McCoy said on Ep. 75 – How to reinvent Yourself as a Freelancer, he niched down not just to writing but to aircraft parts and maintenance and now he is the ranking expert on Upwork in that space.
Know your customer.
Let your customer ultimately decide if they are your customer. Don’t chase after someone who doesn’t want to be your customer.
Quickly go to market, even if not perfect.
Learn skills while doing. Charge less while learning those skills, build clientele and experience, then raise your price.
If you are selling a product, initially sell at a cheaper price to get feedback and testimonials. Make tweaks. If its a solid market, then raise your price.
Evaluate your goals, including other forms of capital. It’s doesn’t have to be money (financial capital). Often you can build other forms of capital, especially social (community) and intellectual or experiential (skills) capital.
Become a producer and not just a consumer.
Like the permaculture principle – Use your yield. It can be used to give, trade, or sell to grow your forms of capital.
If you hire someone to do your IT, make them teach you what they did as part of the payment handoff.
Don’t grift for the sake of the grift or people will easily see through you.

I share the tools that I use and my real world examples, plus my wins and losses.

WordPress and WooCommerce tips.
- The tutorial I used to setup WooCommerce
Gumroad for electronic delivery.
Carrd.co for simple landing pages.
Google Trends and AnswerThePublic.com for research.

Side hustles I use as an example on this episode:

This is not the end of our content. There is much more on our Patreon!

Extras on Patreon:

Affiliate marketing – The Good, the Bad, and the Ugly.
AI – Everyone talks about using ChatGPT for content. Do I use AI, and, if so, what do I use it for?

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It’s available now on ThrivingGardenPlanner.com and use coupon code thriving for $5 off.

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